THE SNAPDEAL MODUS OPERANDI
1) Market Culture: Snapdeal works on a commission-basis. It creates nothing, it delivers nothing. It is only a commission-agent which employs about 800 people below the age of 26. The firm does not use the term 'Employee' but 'Team Member' denying rights and benefits to an 'employee'. The Snapdeal website claims that it is the largest online 'marketplace' which sells one saree in every two minutes and one footware in every 30 seconds. But there is no word about delivery. Snapdeal.com violates one of the core aspects of the Six Sigma concept "Defect" by "Failing to deliver what the customer wants".
2) Other People's Money: Imagine the number of individual customers buying products from Snapdeal.com on a daily basis. The company figures say it has about 20,000,000+ registered users as of February 2013. Even if half of its registered users buy one product a month worth Rs 1/-, the company could still make a revenue of Rs 10,000,000 every month with no investment on infrastructure or people. This is made possible with the company's nexus with unreliable and corrupt 'merchents' across the country. 50pc of the complaints on Snapdeal.com you get to read in the Internet is about non-delivery of products and refund-related issues. Snapdeal.com is one of the biggest violators when it comes to refunds, compensations, unless you cancel your product online or drag the company to a court. We can imagine what would be the fate of thousands and thousands of ordinary Indian shoppers who buy their desired products from this 'award winning' portal. Even when you are reading this, someone, somewhere is getting cheated of their hard-earned savings.
3) Delay Tactics: Is 'delay caused' a situation or a tactic? Delay can never be a 'situation' in today's modernised world. We are living at a time when shopping portals like Amazon.com is deploying unmanned aerial drone vehicles in a project named "Prime Air" to deliver the packages into customers' hands in less than 30 minutes. Delay can only be a "strategy", nothing else. This reminds us of a 'delay strategy' of a private telephone service provider in Mumbai which used to send telephone bills to its thousands of customers late leaving no space for the customer to pay the bill on time. The 'strategic delay' in sending bills to customers was finally exposed by its own customers. The 'delay' makes the customers pay a fine amount of Rs 50/- after the due date helping the telecom company to earn millions of rupees in cash.
And delays are not delays all the time. Delay means 'Profit' in corporate terms. A simple calculation might prove that. Imagine 10,000,000+ products purchased by shoppers (Half of Snapdeal.com 20,000,000+ registered users) for an average cost of Rs 3000/- are being delayed by 25 days. Who benefits from the 'strategic delay' growing enterprises like Snapdeal, which has the liberty of illegally keeping a huge sum of interest-free cash (Rs 3,000/- x 10,000,000 users) for an unlimited period which is usually spent on business expansion and strategic investments. And who empowers such companies people like us who go after discounted products.
This illegal and unethical business practice should end.
A DESIGN & PEOPLE PUBLIC AWARENESS INITIATIVE
Campaign: Design & People Green Initiatives (2014)
"PAPER IS PRETTIER"
PLASTIC, described as "a threat greater than an atom bomb" by the Supreme Court of India is everywhere. Plastic dominates our lives and poses a great threat to our fragile environment and all the inhabitants of planet earth. Unless there is a global ban on the use and manufacturing of plastic for temporary use, the next generation would certainly face risks beyond our imagination. This is bound to happen.
The most fatal menace the modern world face is the increasing pollution from plastic. The plastic items that we conveniently throw away after use will not degrade or decompose for at least 5000 years, all the while poisoning our soil, our water and our air. There are hundreds of initiatives organised all across India by individuals, organisations and institutions to bring an end to the plastic culture of our society. All such pure initiatives of the past were defeated simply because of the acts of our governments, decision-makers and designers who collaborate and work closely with plastic Industry; manufacturers of plastic; multi-national companies whose agenda is to dump toxic materials in developing nations and the educated section of the society which has no hesitation using or later dumping plastic in our backyards. Our cruelty on our environment is also extended to our oceans. The United Nations recently reported that 46,000 pieces of plastic are estimated to be afloat on every square mile of our oceans.
Design & People implements a strong 'No Plastic Policy' in all its projects and programmes. Our commitment is also our message on environment protection. We discourage the manufacture, use and sale of plastic and promote the use of products made of cloth, jute, paper or other bio-degradable materials. Design & People works closely with Paper Trail, a Kochi-based not-for-profit organisation which produces bags from used newspapers, an initiative that helps financially-backward women to make a living. We urge you to buy "Paper Is Prettier" bags from Design & People and replace plastic bags at your home and at work. Use them over and over again, and thus maximise the utilisation of the resources of Mother Earth.
Support "Paper is Prettier" Project.
+ Paper is Prettier: Photos
A DESIGN & PEOPLE GREEN INITIATIVE
Campaign: Aadhaar ka Anaadar (2014)
PEOPLE AGAINST SURVEILLANCE
IN June 2009, Hon Indian Prime Minister Dr Manmohan Singh's Council appointed Dr Nandan Nilekani as the Chairman of Unique Identification Authority of India (UIDAI) with the rank and status of a Cabinet Minister probably the only 'Cabinet Minister' who has not taken a formal oath abiding by the Constitution of India.
The key task of the UIDAI Chairman was to advise and implement the UID Scheme in India in the next five years. In less than two years in office, Nandan Nilekani became the centre of criticism his own colleagues from Planning Commission and Home Ministry to ordinary citizens. Former Defence Minister Jashwant Singh even called Nilekani's scheme a "madcap scheme". The UID scheme which already spent Rs 3,500 cr and is expected to spend another Rs 100,000 cr for the final implementation of the scheme all from poor taxpayer's money. Introduced as a proof of identity, the Aadhaar card was later projected as a card of 'benefits'. The result denied benefits to millions of Indian citizens who walked the dusty roads and struggled several months to get hold of their 'benefit' card.
The UID Scheme is one of the biggest scams of the century introduced and implemented by a public servant who's supposed to 'guide' the Hon Prime Minister and the nation. If implemented, India will be the only country in the world to have such a unique identification number which will ultimately challenge the civil and constitutional rights of Indian citizens. After September 11 attack on the World Trade Centre and Pentagon in USA, there were attempts in all countries to tighten security in order to benefit Uncle Sam. The Unique Identification Number is nothing but an initiative to create a data-base for national security, and Aadhaar data-base would be eminently suited for that purpose. Apparently your Aadhaar card is linked with the National Intelligence Grid (NATGRID) and the National Population Register (NPR). Since bio-metric based identification systems are rejected by the entire world, the Unique Identification Number launched in India can only be compared to 'People's Card Index' or Volkskartei, introduced by the murderous Nazi Germany in 1939 to control the German population and to punish the non-abiding Jews.
In February 2014 Dr Nandan Nilekani shocked the nation by deciding to resign as the Chairman of the ambitious UIDAI project much before completing his term to take up his 'next assignment' contesting the Lok Sabha election from South Bangalore on a Congress ticket, a party he never joined! Soon after the launch of his political career from Bangalore, Nandan Nilekani declared that he and his wife have assets worth Rs 7,700 crore!
Design & People launches "Aadhaar ka Anaadar" campaign in South Bangalore, the constituency chosen by Nandan Nilekani to contest the Lok Sabha election.
+ Aadhaar ka Anaadar: Poster | Report
A DESIGN & PEOPLE PUBLIC AWARENESS INITIATIVE
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